Air Max Day 18

Air Max Day '18
Campaign ~ Nike

Turning Imagination Into Reality
For the 4th year running we teamed up with our friends over at Nike Sportswear to craft their global campaign for Air Max Day.

This year's approach takes cues from modern editorial design and hosts an extensive number of assets – from live action, 3D, typographical design, right the way through to cel animation.


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Credits: 
ClientNike Brand Design
Agency: ManvsMachine
Director: ManvsMachine
Design & VFX: ManvsMachine
DOP: Kaname Onoyama
Art Department: Stripeland
Colorist: Joseph Bicknell @ Cheat
VHS Footage: Youth Hymns
Photographic GIFs: Kate Bones
AudioResonate
Sound DesignResonate
Additional archival imagery supplied by Nike, Inc.

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