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ConceptKicks X TheShoeSurgeon Winner

Design challenge by ConceptKicks X TheShoeSurgeonThe briefHow can you to utilize Hender Scheme’s signature use of vachetta leather, and create a concept that incorporates ACRONYM’s technically savvy and disruptive design DNA in a creative and aesthetically pleasing way?Use the EQT boost sole unit.#ConceptSurgeonMy ideaKeep the functionality, simplicity and 'magic' features of Acronym, mixing it with…

ConceptKicks X TheShoeSurgeon Winner

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Design challenge by ConceptKicks X TheShoeSurgeon
The brief
How can you to utilize Hender Scheme’s signature use of vachetta leather, and create a concept that incorporates ACRONYM’s technically savvy and disruptive design DNA in a creative and aesthetically pleasing way?
Use the EQT boost sole unit.
#ConceptSurgeon
My idea
Keep the functionality, simplicity and 'magic' features of Acronym, mixing it with Hender Scheme's identity using vachetta leather panels to highlight the material and the process itself.
Tighten the shoe by closing the magnetic buckle. Simply pull the leather strap to loosen everything.

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Process
The Shoe Surgeon crafted the final sample. See more in the video :

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Photos : Quang Pham, Noah Tritschler, Jordan Barr

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