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sneakers: a rising culture

This is an academic project and is not used for commercial purposesO projeto tem como título Sneakers: a rising culture e como objectivo relacionar a evolução do produto com a evolução da cultura sneakers. O contexto deste projeto consiste numa escolha pessoal de pares de sapatilhas mais marcantes da história, desde o primeiro par a ser lançado em 1917 até ao…

sneakers: a rising culture
This is an academic project and is not used for commercial purposes
O projeto tem como título Sneakers: a rising culture e como objectivo 
relacionar a evolução do produto com a evolução da cultura sneakers. 
O contexto deste projeto consiste numa escolha pessoal de pares de 
sapatilhas mais marcantes da história, desde o primeiro par a ser lançado 
em 1917 até ao ano de 2019 e, consequentemente, a sua evolução até 
à data. Para além da história e evolução destes pares, o livro aborda também 
um pouco da história dos sneakers em geral e a exposição “Rise of sneaker 
culture”, noThe Bata Shoe Museum (museu de calçado em Toronto).

          The project is entitled Sneakers: a rising culture and aims to relate 
          the evolution of the product with the evolution of the sneakers culture. 
          The context of this project consists of a personal choice of the most striking 
          pairs of sneakers in history, from the first pair to be launched in 1917 
          until 2019 and, consequently, its evolution to date. In addition to the history 
          and evolution of these pairs, the book also covers a bit of the history of 
          sneakers in general and the exhibition “Rise of sneaker culture”, at The 
          Bata Shoe Museum (shoe museum in Toronto).



Palavras-chave
Versatilidade; Conforto; Carácter; Intemporal
          
          Key-words
          Versatility; Comfort; Character; Timeless

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THANK YOU!
THIS IS AN ACADEMIC PROJECT
FBAUP 2019/2020

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